If you're in the market for a new website, you might want to check out this list of 30 nonprofit mission statements, rounded up by Nonprofit World.
They're great if you're in the market for a new logo, but if you're not in the market for a new mission statement, they're just as important, writes Julia Campbell.
"Mission statements are of vital importance to nonprofit communications because they convey, in one or two sentences, the purpose of the organization and why it exists," she writes.
"The casual visitor to your websiteor reader of your brochure needs to immediately understand why you exist and who you serveless about what it is that you do to accomplish that mission."
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Caroline Diehl is a serial social entrepreneur in the impact media space. She is Executive Chair and Founder of the UK’s only charitable and co-operatively owned national broadcast television channel Together TV, the leading broadcaster for social change runs a national TV channel in the UK and digital platform which helps people find inspiration to do good in their lives and communities.